Harnessing the Green Wave® ft. Emily Paxhia

This week we are joined by Emily Paxhia Co-founder of Poseidon Asset Management to discuss - Poseidon value add approach - Undervalued assets in Cannabis - A surprising state she has her eye on - And so much more Chapters: 00:00:00 - The Importance of Tailor-Made Cannabis Platforms and a Chat with Emily Paxhia, Managing Director of Poseidon Partners 00:02:37 - From Palliative Care to Cannabis Market: A CEO's Journey 00:05:00 - From a Negative Experience to a Quality Consumer Experience in Cannabis 00:07:20 - Investing in Cannabis, Limitations as Opportunities 00:09:46 - Growing a Successful Cannabis Investment Firm with Diverse Perspectives and Dedicated Investors 00:12:21 - Active Involvement in Portfolio Companies and the Mastermind Program 00:14:45 - Value-Added Services for Small Cannabis Businesses 00:17:09 - The Risks of Moving Fast in Silicon Valley and the Importance of Tech Oversight in the Cannabis Industry 00:19:37 - The Value of Technology Platforms in the Cannabis Industry 00:22:11 - Investing in PAX and the Evolution of Herbal Vaporizer Hardware 00:24:46 - Investing in a Cannabis Company: The Razor Blade Model and the Journey from PAX to JUUL 00:27:08 - Gen Z Market and Diversifying Industry Offerings 00:29:26 - Hiring Challenges in the Cannabis Industry 00:31:48 - Finding the Right Profile for the Cannabis Industry; The Intimidation Factor and Tight Emerging Market Cycles; Unforeseen Insurance Issues 00:34:08 - The Cost of Doing Business and Under-the-Radar Cannabis Brands 00:36:45 - Agriculture and Jeff Sessions' Backyard 00:39:16 - The Importance of Brand Strategy in an Increasingly Competitive Market 00:41:54 - The Benefits of Vaping and the Future of Inhaling Cannabinoids with Respira's Technology 00:44:22 - The Future of B12 Absorption and Discussion on the Cannabis Industry's Biggest Misconception 00:46:47 - Lessons learned in the cannabis industry & Predictions for outside players in 2027 00:49:22 - Amazon and the Future of Cannabis Shipping 00:51:40 - Interview with Sy Scott and Max One on High Rise https://twitter.com/empax1 https://www.poseidonassetmanagement.com/ About Poseidon Poseidon was founded by siblings Emily & Morgan Paxhia in 2013, making their first fund one of the longest running dedicated cannabis investment funds. The Poseidon team has focused on a diversified strategy covering a range of company stages and industry subsectors across the capital spectrum. Now in the eighth year of conducting due diligence, deploying capital, and serving on multiple company Board of Directors, the team is considered a leader in the cannabis industry. This recognition, in conjunction with Poseidon being a first mover in the cannabis investment space, has led to a level of trust with industry insiders. Poseidon has forged a positive reputation in the cannabis industry by helping companies when others would not, resulting in proprietary deal flow. This show is presented to by 8th Revolution: At Eighth Revolution (8th Rev) we provide services from capital to cannabinoid and everything in between in regard to the hemp & cannabis industry. Our forward-thinking team can diagnose, analyze & optimize every detailed nuance of your company to keep your business safe, smart, and profitable. Our flexibility and experience combined with ongoing research create unique insights into how to best grow your market share. Contact us directly at info@8threv.com Bryan Fields: @bryanfields24 Kellan Finney: @Kellan_Finney