The Dime listener is an operator, executive, or investor making real decisions in cannabis. They are not looking for inspiration. They are looking for intelligence. If you have something real to say to that room, this is where you say it.
This is not a brand awareness play. The guests who land well on The Dime bring something real: a hard decision they made, a structural insight, a contrarian view on where the market is going.
We do not do puff pieces. We do not do product launches dressed as conversations. The room will notice, and it will cost you credibility, not build it.