Passing the Smell Test: Terpenes Edition ft. Dr. Jason Lupoi of Thar Process

In this episode, Bryan Fields (Twitter: @bryanfields24) and Kellan Finney (Twitter: @Kellan_Finney) sit down with Jason Lupoi Editor-in-Chief at Terpenes and Testing and Director of Laboratory operations at Thar Process to discuss: What are terpenes? // How your nose will lead you to toward products that connect with your body // How to navigate terpene blends // How in the future, the consumer experience will be simplified // Cannabis in craft brews and hops Chapters: 00:00:00 - Jason Lupoi's Journey into the Cannabis Space 00:02:17 - Evolving Careers in the Cannabis Industry 00:04:34 - Augmenting Scientific Content with Cannabis Culture 00:06:54 - Terpenes and Skunk Smell in Cannabis 00:09:10 - The Complex Chemistry of Sulfur and Terpenes in Product Selection 00:11:17 - Navigating the Experience of Cannabis with Terpenes 00:13:31 - The Inaccuracy of Sativa/Indica/Hybrid Classification and the Importance of Terpene Profiles in Cannabis Strains 00:15:57 - Understanding Terpenes and Cannabinoid Profiles in Cannabis for Selecting the Right Product for You 00:18:06 - Navigating the Overwhelming Dispensary Experience 00:20:15 - Navigating Different State Laws for Purchasing Cannabis 00:22:23 - Exploring the Realm of Plant Terpenes and Aromatherapy 00:24:46 - Using Terpenes in Cannabis and Crossing Over from the Beer Industry 00:26:56 - The Physiological Effects of Hops and Cannabis Terpenes 00:29:25 - The Communication System of Plants and the Biggest Misconception in the Cannabinoid Industry 00:31:41 - Introduction to CESC and their Collaboration in Cannabis Science 00:34:00 - Color Coding and Terpene Profiles in Cannabis Selection 00:36:23 - The Importance of Product Differentiation in the Cannabis Industry 00:38:38 - Using infographics to simplify information on different cannabis strains 00:40:55 - Adopting a Universal Standard for Cannabis Products 00:43:04 - Simplifying Consumer Experience with Color Coding and Terpene Information 00:45:20 - Connecting with Terpene Testing and Extraction Magazine About Thar Process: cGMP Certified and employing people in 3 countries, Pittsburgh-based Thar Process is the global leader in CO2 technology and equipment for the natural products industries. Website: tharprocess.com Twitter: @IncThar Instagram: @tharprocess Facebook: @tharprocess LinkedIn: Thar Process Terpenes and Testing Magazine stands as the scientific backdrop against which in-depth botanical and cannabis news, compliance, regulation, chemistry, analytical testing, and horticulture science unfold and crystallize.